Chanel's French boutique is hosting a press show for its new Spring/Summer 2021 haute couture collection. This season's design is not only inspired by "movie" and pays homage to brand's many muses that have inspired designers, but also with launch of an extra small mini bag for AirPods for first time last year, this season is based on classic "11.12" brand "baskets" as inspiration, create a variety of ultra-mini "small trash bags" to attract attention.
The Chanel Haute Couture Spring/Summer 2021 collection is inspired by film. When series was released, a large CHANEL booth was set up on runway and inspiration came from famous Hollywood Sign ride in California. . Creative director Virginie Viard mentioned in an interview after show that she was inspired by actresses on red carpet before awards ceremony: “When photographers call, their faces look a little worried and distracted. posture is slightly different from clothes I wear. The fans are waiting excitedly behind fence. That lively scene, tense episode outside of drama, is my favorite part.”
Once again she used many interesting details to hold this painting in her heart, this series is distinguished not only by its extremely feminine shapes, but also by its bold and neutral design. She uses conflicting details to enhance style, including printed patterns inspired by fluorescent tubes, 3D beads representing words of logo, and delicate lace ribbons that draw attention to words CHANEL... all add to richness of this design series.
Also, last year, Chanel first launched an ultra-miniature storage bag specifically designed for Bluetooth headsets, and it has introduced many new designs this season. A miniature lipstick case and perfume pouch are featured in this season's show; this pouch is made for brand's iconic fragrance "N°5", which celebrates its 100th anniversary this year.
The 11.12 shoulder bag, one of brand's classic bags, is featured throughout series. Boasting an iconic shape, 11.12 bag in this series is made from metal, acrylic and other materials. In addition to being a miniature size that can't be reached with palm of your hand, it also becomes an adornment for necklaces, necklaces and belts. The shape is super eye-catching.